Britney Spears just premiered her Sia penned song Perfume, the second single from her eighth studio album Britney Jean. B herself has said it's her personal favourite from the album and we can hear why. Since we haven't heard anything else so far than the annoying Work Bitch and this it's easy at least to our ears to hear what she perfers. Perfume sounds raw and personal and her voice is high up in the mix. Also, it has a universal topic that can connect with many without being too diluted. That eerie feeling you can get when things don't add up with a loved one but you can't pinpoint it exactly. In this case infidelity, but it can be many things of course. We like this also sounds like a distant relative of the magical Everytime. Sia really knows how to write poems in pop form. Listen below! Thoughts? Also, the tie-ins are endless as Britney is literally the queen of perfumes with her (so far) 13 different fragrances!
Update: The time has come for some Perfume visuals, ya'll! Britney Spears dropped her 8th studio album Britney Jeans (typo that stays), and was met with mixed reviews. We've listened a few times and am quite shocked at the dated EDM beats blaring out from the speakers. One of the keepers from this era is this Sia co-penned slow burner. We really like that B's vocals sound pretty raw and saved from heavy processing. The video is equal in rawness. What could be slated for being another boring one of two women fighting over a man in their underwear at least has some undertones to it. We're not give away too much, but at the end neither looks happy. We're getting some Lana Del Rey vibes and like she says. Sometimes love is not enough, and the road gets tough I don't know why. Lastly, B gets top marks for not overusing the fact that she runs a billion dollar perfume empire.